Israel’s government has signed a $6 million contract with the American firm Clock Tower X LLC to generate media content designed to sway artificial intelligence GPT models like ChatGPT toward promoting pro-Israel narratives.

Under the contract, at least 80% of the firm’s output will target young audiences across TikTok, Instagram, YouTube, podcasts, and other digital and broadcast platforms, assist in manipulating algorithms, and also manage “Artificial Intelligence frameworks” to make them more favorable toward the Israeli cause, with a target of at least 50 million impressions monthly, according to a Responsible Statecraft report revealed Monday.